Stop Paying 25% Commission
to Online Travel Agencies

Increase your holiday park's direct bookings and profitability with our specialized digital marketing strategies. Reduce OTA dependency while boosting occupancy rates.

15-25%
Average OTA Commission Saved
40%+
Increase in Direct Bookings
6 Months
Average ROI Timeline

The Hidden Cost of OTA Dependency

Most holiday parks lose 15-25% of their revenue to Online Travel Agencies. We help you break free from this cycle and build sustainable direct booking revenue.

The Problem

High Commission Costs

OTAs typically charge 15-25% commission on every booking, eating into your profit margins.

Loss of Customer Data

You lose direct contact with guests, missing opportunities for repeat bookings and upselling.

Reduced Control

OTAs control pricing, availability, and customer communication, limiting your flexibility.

£25,000
Lost annually on a £100k revenue park due to OTA commissions

Our Solution

Direct Booking Optimization

Custom websites and marketing strategies that drive bookings directly to your property.

Customer Relationship Building

Build lasting relationships with guests through email marketing and loyalty programs.

Complete Control

Maintain full control over pricing, availability, and customer experience.

£20,000+
Additional profit annually through reduced OTA dependency

Ready to Reduce Your OTA Dependency?

Let us show you exactly how much you could save and earn with a customized direct booking strategy.

Calculate Your Potential Savings

Comprehensive Marketing Services

Everything you need to build a profitable direct booking strategy for your holiday park, from website design to ongoing marketing campaigns.

Custom Website Design

Mobile-responsive websites optimized for direct bookings with integrated booking systems and payment processing.

  • Mobile-first design
  • Booking system integration
  • Fast loading speeds
  • SEO optimized structure

Search Engine Optimization

Local SEO strategies to ensure your holiday park appears first when families search for accommodations in your area.

  • Local SEO optimization
  • Google My Business setup
  • Content marketing
  • Technical SEO audits

Social Media Marketing

Engaging social media campaigns that showcase your park's amenities and attract family bookings directly.

  • Content creation
  • Paid advertising
  • Community management
  • Influencer partnerships

Booking System Integration

Seamless booking systems that make it easy for guests to check availability and book directly with your park.

  • Real-time availability
  • Secure payments
  • Automated confirmations
  • Guest management tools

Email Marketing

Automated email campaigns to nurture leads, encourage repeat visits, and build lasting customer relationships.

  • Welcome sequences
  • Seasonal promotions
  • Guest retention campaigns
  • Personalized offers

Performance Analytics

Comprehensive tracking and reporting to measure your marketing ROI and optimize booking performance.

  • Booking analytics
  • ROI tracking
  • Customer insights
  • Monthly reporting

Our Proven Process

From strategy to implementation, we guide you every step of the way

1

Strategy & Audit

Comprehensive analysis of your current marketing and identification of opportunities

2

Website & Systems

Build optimized website with integrated booking system and payment processing

3

Marketing Launch

Execute SEO, social media, and email marketing campaigns to drive direct bookings

4

Optimize & Scale

Continuous optimization based on performance data to maximize ROI

Why Holiday Parks Choose Us

We understand the unique challenges of holiday park marketing and deliver solutions specifically designed for your industry.

Increased Profit Margins

Save 15-25% on commission costs while maintaining or increasing booking volumes

£20,000+
Average Annual Savings

Build Guest Loyalty

Direct relationships with guests lead to repeat bookings and word-of-mouth referrals

65%
Repeat Booking Rate

Seasonal Optimization

Specialized campaigns for peak, shoulder, and off-season periods to maximize occupancy

40%
Off-Season Improvement

Family-Focused Marketing

Targeted campaigns that resonate with families looking for holiday park experiences

85%
Family Market Penetration

Scalable Growth

Marketing strategies that grow with your business and adapt to market changes

200%
ROI Within 12 Months

Reduced Risk

Less dependency on third-party platforms means more stable and predictable revenue

50%
OTA Dependency Reduction

Holiday Park Industry Expertise

Seasonal Marketing Mastery

We understand peak seasons, school holidays, and how to optimize for year-round bookings.

Family-Centric Approach

Specialized in marketing to families with children, understanding their decision-making process.

Local Tourism Integration

Leverage local attractions and events to enhance your park's appeal and booking rates.

Compliance & Standards

All marketing activities comply with tourism industry regulations and accessibility standards.

Happy family at holiday park

Calculate Your Potential ROI

See exactly how much you could save and earn by reducing your OTA dependency

Proven Results for Holiday Parks

Real case studies from holiday parks that have successfully reduced their OTA dependency and increased their direct booking revenue.

Seaside Family Park

Cornwall, UK

Results in 8 months

Challenge:

Heavy dependency on OTAs with 80% of bookings coming through third-party platforms

Solution:

Complete website redesign, local SEO optimization, and targeted social media campaigns

Key Results:

Direct Bookings+225%
Before: 20%After: 65%
Annual Revenue+47%
Before: £180kAfter: £265k
OTA Commission SavedNew Profit
Before: £0After: £32k
Seaside Family Park

Woodland Holiday Village

Lake District, UK

Results in 6 months

Challenge:

Low occupancy during off-season and poor online visibility

Solution:

Seasonal marketing campaigns, email automation, and local partnership development

Key Results:

Off-Season Occupancy+140%
Before: 25%After: 60%
Repeat Bookings+200%
Before: 15%After: 45%
Email List GrowthNew Asset
Before: 0After: 2,500
Woodland Holiday Village

Coastal Caravan Park

Devon, UK

Results in 10 months

Challenge:

Outdated website and no digital marketing strategy

Solution:

Modern responsive website with booking system and comprehensive digital marketing

Key Results:

Website Conversion+425%
Before: 0.8%After: 4.2%
Online Bookings+300%
Before: £45kAfter: £180k
Google RankingsSignificant
Before: Page 3+After: Top 3
Coastal Caravan Park

Combined Success Metrics

Aggregate results across all our holiday park clients

+156%
Average Revenue Increase
+78%
Direct Booking Growth
£85k
Average Annual Savings
ROI
380%
Average ROI in Year 1

Ready to Join Our Success Stories?

Let us create a customized strategy to help your holiday park achieve similar results.

What Holiday Park Owners Say

Don't just take our word for it - hear from holiday park owners who have successfully reduced their OTA dependency and increased their profits.

"Design Web Consultancy transformed our business. We went from losing 25% to OTA commissions to generating 70% of our bookings directly. The ROI was incredible - we paid for their services within 3 months."
Sarah Mitchell
Sarah Mitchell
Owner
Seaside Family Park, Cornwall
"Their understanding of the holiday park industry is exceptional. They knew exactly how to market to families and optimize for seasonal booking patterns. Our off-season occupancy increased by 140%."
David Thompson
David Thompson
Managing Director
Woodland Holiday Village, Lake District
"The team didn't just build us a website - they created a complete digital marketing ecosystem. Our email list grew from zero to 2,500 guests, and our repeat booking rate tripled."
Emma Clarke
Emma Clarke
Marketing Manager
Coastal Caravan Park, Devon
"What impressed me most was their data-driven approach. Every decision was backed by analytics, and they provided monthly reports showing exactly how much we were saving compared to OTA commissions."
James Wilson
James Wilson
Park Director
Riverside Holiday Resort, Yorkshire
"The booking system they integrated is fantastic. Guests can check availability and book instantly, and we maintain complete control over pricing and availability. No more OTA restrictions."
Lisa Anderson
Lisa Anderson
Operations Manager
Mountain View Holiday Park, Wales
"Their seasonal marketing campaigns are brilliant. They understand when families book holidays and how to target them effectively. Our summer bookings start coming in during January now."
Michael Roberts
Michael Roberts
Owner
Heritage Holiday Village, Cotswolds

Trusted by Holiday Parks Across the UK

Join over 50+ holiday parks that have transformed their booking strategy

50+
Parks Served
£2.5M+
Commission Saved
98%
Client Satisfaction
380%
Average ROI

See More Success Stories

Watch video testimonials from our holiday park clients and see their actual results.

Holiday Park Marketing Specialists

We're not just another digital marketing agency. We're specialists who understand the unique challenges of holiday park marketing and have dedicated our expertise to helping park owners reduce OTA dependency and increase direct bookings.

UK-Based Expertise

Based in the UK with deep understanding of the British holiday market, seasonal patterns, and local tourism regulations.

Industry Focus

100% focused on holiday parks, caravan parks, and holiday villages. We don't spread ourselves thin - we excel in your industry.

Proven Track Record

Over 10 years of experience helping holiday parks achieve sustainable growth through direct booking strategies.

5+
Industry Awards
10+
Years Experience
50+
Parks Served
98%
Success Rate
Digital marketing analytics dashboard

Our Core Expertise

Specialized knowledge and skills developed specifically for the holiday park industry

Holiday Park Marketing Strategy

Direct Booking Optimization

Seasonal Campaign Management

Family Tourism Marketing

Local SEO for Tourism

Booking System Integration

Revenue Management

Digital Analytics & Reporting

Our Commitment to You

The principles that guide everything we do for our holiday park clients

Results-Driven

Every strategy is designed with one goal: measurable increase in your direct bookings and profitability.

Partnership Approach

We work as an extension of your team, understanding your unique challenges and goals.

Continuous Excellence

Ongoing optimization and support to ensure your marketing delivers consistent results year after year.

Ready to Transform Your Holiday Park's Marketing?

Let's discuss how we can help you reduce OTA dependency and increase your direct booking revenue.

Get Your Free Consultation

Ready to reduce your OTA dependency and increase direct bookings? Let's discuss a customized strategy for your holiday park.

Request Your Free Strategy Session

We'll respond within 24 hours with a customized strategy proposal

Get in Touch

Call Us

01234 567 890

Free consultation available

Email Us

hello@designwebconsultancy.co.uk

We respond within 24 hours

Visit Us

United Kingdom

Serving holiday parks nationwide

Business Hours

Monday - Friday: 9AM - 6PM

Emergency support available

What You'll Get in Your Free Consultation:

  • Custom OTA dependency analysis
  • Potential savings calculation
  • Direct booking strategy roadmap
  • Competitive analysis report